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Understanding the Buyer's Journey

The buyer’s journey has changed dramatically over the last 10 years. That doesn’t mean that people have diverged from their usual route to the shop. But the one that they experience when they are deciding where and what they are going to buy when making purchasing decisions. The proliferation of the internet means...

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Copywriting Do's and Don'ts - 10 Tips for Success [Infographic + Download]

Having the ability to write copy with the power to engage, inform and influence your audience is one of the most important tools in any marketers arsenal, especially for those embracing the inbound methodology. If you've not heard of inbound yet or would like to learn out more about it then check out our ultimate...

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10 Tips for Creating the Perfect Blog Post [Infographic + Download]

Let's face it, blogging can be hard! Even after spending hours researching, writing and stylising your post there's no guarantee your post will be a success story. Thankfully this handy infographic is here to help ease your blogging woes.

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Stop Creating Content And Start Developing Digital Insights

As businesses, we have become fixated with “content creation” over the years, this may include curating interesting content for our audiences or documenting day to day life to share our story with our target market and customers. We then use our social media presence to share this content with our audience, maybe...

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Hashtag Best Use On LinkedIn – My Love Hate Relationship

Ah hashtags, love them or hate them they’ve spread like the plague from their once confined home on Twitter to almost every other social platform. LinkedIn, Facebook, Instagram, if you scroll through your feed on any of these sites you’re almost certain to come across a torrent of hashtags. Personally, I’m what you...

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10 Tips For Writing Engaging Social Media Posts

Taking on the world of social media can feel like a daunting task. One of the biggest questions businesses ask is “How can I make my content engaging?” Well, we have put together a handy list of social media engagement tips that you can use for your own content. From imagery to timing, you can utilise each platform...

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5 Of The Best Blog Post Styles To Increase Traffic And How To Master Them

Whether you’re a blogging veteran or you’re taking your first steps into the world of content marketing there’s one problem we all deal with at one time or another. You’ve spent countless hours and more cups of coffee than you’d like to mention creating posts on every topic you can think of. Channelling your blood,...

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